Cultural Exhibition
Shenhua ⎯ Chinese Myths and Legends
An exhibition that immerses you into the world of ancient Chinese tales ↓
Project Overview
Shenhua is an immersive exhibition proposed for the National Gallery of Victoria (NGV). Centered around the narratives of six traditional Chinese myths and legends, the exhibition seamlessly weaves in the interpretations of contemporary Chinese artists.
Shenhua offers a glimpse into the rich cultural heritage of China through a curated blend of ancient artifacts and modern mythical art. This experience invites visitors to reflect on the profound history and meanings woven into each story, creating a dynamic exploration of tradition and contemporary expression.
Project Snapshot
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Shenhua seeks to tell compelling stories by presenting a rich history of Chinese art and design in Australia, fostering an approachable environment for audiences unfamiliar with Chinese culture. Through immersive experiences, it aims to bring mythical stories to life, providing an educational opportunity to enrich public understanding of Chinese mythical culture.
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This project is an exploration of my personal interest and cultural identity. Shenhua dives into the captivating world of Chinese mythology and culture, offering an display of Chinese contemporary art and artefacts in Australia and connecting to the multicultural fabric of Victoria.
Through this project, I gained valuable insights into my own heritage, enriching my understanding of visual story-telling and immersive experiences in the cultural sector.
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Shenhua provided me with the freedom to explore my personal interests in Chinese mythology and culture, allowing me to learn valuable information about my heritage and integrate my passions into my design practice.
Developing the visual language for my exhibition was a challenging yet rewarding process, involving extensive research on each myth, understanding the plot, setting, character, and moral before condensing it into a single illustration. Despite the time constraints, the creative process was enjoyable as I visualized my interpretation of these tales, connecting with my culture and discovering the origins of myths previously unknown to me.
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Designed 6 hero illustrations around the storytelling narratives of the exhibition.
Curated a visual language toolbox to accommodate varying forms of promotional material.
Spatial design of visitor experience.
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Visual brand & identity assets
Spatial experience mockup & plan
Promotional materials (way-finding, banners, social media)
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Adobe Illustrator, Photoshop, Indesign.
Rhino.